San Francisco, CA – October 23, 2008


Thought Inc.®, the "Enterprise Productivity" Company, announces a new breakthrough in ease of use and productivity for developers doing Java Persistence API (JPA) development with the highly acclaimed Eclipse Integrated Development Environment (IDE). Newly released CocoBase® V5.5 SR2, the technology leader for delivering advanced ORM solutions to persist enterprise and legacy mainframe data in corporate applications since early 1997, has achieved a full graphical user interface (GUI) integration with the Eclipse IDE. This means that developers can now use the comprehensive and extremely easy to use CocoBase® GUI and Wizards for creating JPAs from within the Eclipse IDE. This is important because there is no GUI for JPA available from EclipseLink, and the Dali GUI for JPA is too basic and limited to be useful for enterprise level development initiatives at this time.


Now, for example, an Eclipse IDE developer can start with any of the numerous available Eclipse UML Modeling plug-ins to graphically model their Java classes. Next the developer uses the CocoBase® GUI to automatically import those modeled as well as any existing classes. With this step completed, the developer then imports any existing tables which CocoBase® intelligently auto-maps to these classes. The project ORM mappings are created as the natural result of these two steps. One more click and developers generate a fully running JPA baseline application!


Eclipse has been lacking a fully functional, simple to use and productive GUI for Java ORM and especially for JPA development. Previous and existing projects typically require the developer to "type" in the annotations or XML files in order to create the ORM mappings. The Dali project came the closest to providing this simplistic level of support, however it proved to be inefficient and too time consuming to use. While the Dali and EclipseLink projects are excellent starting points to assist developers with persisting data in their applications, the new version of CocoBase® leaps so far ahead in delivering today what these projects hope to deliver in the future, it is truly a fundamental breakthrough. Developer response to the new plug-in has been amazing.


Thought Inc.® works directly with development organizations to identify key issues and problems they are having with managing enterprise data in their applications. The CocoBase® Solution provides a combination of enterprise technology and expert-level services to solve development issues for and with the customer. Focus is directed to issues that are most critical to the customer. The typical result is successful resolution of these issues through implementation of an optimum architecture and mentoring to assist the customers to success.


The CocoBase® Solution and Eclipse plug-in is available for formal evaluation by prospective customers. Please proceed to the website at www.thoughtinc.com and request an evaluation. A CocoBase® sales person will contact you with further details.


Marketing Contact: Greg Baker, Director of Sales & Marketing, Thought Inc.® at
(415) 836 -9199.


About CocoBase® Solution

CocoBase® Solution, Enterprise Object to Relational Mapping Platform and Technology offering combined with a comprehensive suite of services to provide a comprehensive solution for the enterprise customer. CocoBase® is the sole provider of enterprise persistence features for development with JPA for both the Microsoft .Net and Java platforms. It is optimized for J2EE and J2SE customer success and is the technological leader for solving the Object to Relational impedance mismatch. Available to customers since early 1997 and in its’ fifth major release, CocoBase® has earned a solid reputation for delivering success at the enterprise-level.


About THOUGHT Inc.®

THOUGHT Inc.®, the Enterprise Data Solutions Company, formed in 1993 and subsequently revolutionized Object to Relational Mapping technology with landmark solutions and industry leadership. The result is the CocoBase® platform for successfully managing enterprise data in mission critical corporate applications for over 300 customers worldwide. THOUGHT Inc.'s® global sales include customers in the United States, Latin America, Europe, Asia and India. More information on THOUGHT Inc. ® can be obtained online at WWW.THOUGHTINC.COM or by calling sales at (415) 836-9199.


LEGAL NOTICES
This document is copyrighted and owned solely by THOUGHT Inc.® 2008. CocoBase® and THOUGHT Inc.® are registered trademarks of THOUGHT Inc.®. PURE POJO™, Dynamic O/R Mapping™, Dynamic Object to Relational Mapping™, Dynamic Universal Querying™ and Dynamic Transparent Persistence™ are pending trademarks of THOUGHT Inc.®. CocoBase® technology is based on US patent #5857197 as well as additional issued and pending patents directed to object navigation, object modeling, querying, caching, etc. All other trademarks are property of their respective company. This publication is provided "as is" without warranty of any kind, either express or implied, including, but not limited to, the implied warranties of merchantability, fitness for a particular purpose, or non-infringement, to also include any and all technical inaccuracies or typographical errors.