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CocoBase® PURE POJO™ Delivers TOP TEN Enterprise ORM Persistence Features For JPA Development, Not Available Elsewhere.


San Francisco, CA. – August 9, 2007

THOUGHT Inc. ®, The Dynamic O/R Mapping™ (ORM) Company announces that CocoBase® Pure POJO™ V5, the technology leader and award winning JPA Persistence Platform for the Enterprise, is the only Object to Relational Mapping (ORM) Solution that offers the TOP TEN enterprise persistence features for JPA based development.  These key features provide the must have functionality in an ORM platform necessary for successful development of enterprise-level applications.  This is not a surprise since CocoBase’s long term focus has been on delivering the challenging requirements of the enterprise which has created a persistence architecture that can easily handle even the most complex requirements.  The TOP TEN includes such functionality as full support for legacy and unstructured databases models, dynamic SQL Mapping based querying, classless mapping, fully distributed persistence, no class or byte-code manipulation, etc.   CocoBase is an enterprise-level architecture and platform for persisting data that is just not available from other non-enterprise ORM vendors.  Customers consistently report that the CocoBase technology “just works as promised” and “greatly simplifies dealing with complex application requirements at the enterprise-level”.

“It is important to note that CocoBase is the only JPA Solution to deliver the TOP TEN persistence features needed for enterprise development,” said Greg Baker, Director of Sales and Marketing, Thought Inc.®  “The stakes are high when developing applications at the enterprise level which is why customers choose the CocoBase Enterprise Persistence Platform with its’ decade of success on the Java platform.”

A key TOP TEN requirement is the ability to work with legacy and unstructured databases. CocoBase doesn’t impose any constraints or requirements on existing database models before they can be mapped as a set of POJO / JPA objects. One example of such is CocoBase’s ability to map a complex object inheritance hierarchy without requiring the developer to choose a specific inheritance mapping pattern. CocoBase not only allows different inheritance mapping strategies to be combined within the same object hierarchy, but it also allows the mapping of multiple inheritance scenarios (involving a list of super-interfaces, for example) with or without abstract classes.

Another TOP TEN requirement is CocoBase’s exclusive “Dynamic SQL Mapping Based Querying”. CocoBase is the right ORM tool for those that ever felt the need to have fine grain control on the SQL that is generated by the mapping layer. For example, an application wishing to utilize more specific select statements with proprietary function calls, syntax and optimization hints aiming to take advantage of specific database server features, is an example of a situation where it would be useful and productive to have the level of SQL generation control CocoBase provides.
For all the technical details please see the technical document covering this analysis in detail at the company website, and if you have any questions please contact us.  To request to use CocoBase® PURE POJO™ Version 5 please proceed to

Marketing Contact:  Greg Baker, Director of Sales and Marketing, Thought Inc.®, at (415) 836-9199.

About CocoBase® PURE POJO™

CocoBase® PURE POJO™, the sole provider of enterprise persistence features for development with JPA.  It is optimized for J2EE and J2SE customer success and is the technological leader for solving the Object to Relational impedance mismatch.  Available to customers since early 1997 and in its’ fifth major release, CocoBase®  PURE POJO™ has earned a solid reputation for delivering success on the enterprise.  Please note that CocoBase® PURE POJO™ is essentially FREE!  For every dollar spent on CocoBase® there is up to $3 in project savings for an astounding ROI of 300% and more.  This is better than free and includes a powerful simple to use technology for persisting data with highly responsive technical support, training and mentoring. 

About THOUGHT Inc.®

THOUGHT Inc.®, the Dynamic O/R Mapping™ Company, architects of CocoBase® Enterprise O/R, was formed in 1993, and subsequently revolutionized Object to Relational Mapping technology with landmark solutions and industry leadership. THOUGHT Inc.'s® global sales include customers in the United States, Latin America, Europe, Asia and India. More information on THOUGHT Inc. ® can be obtained online at WWW.THOUGHTINC.COM or by calling, (415) 836-9199.

This document is copyrighted and owned solely by THOUGHT Inc.® 2007. CocoBase® and THOUGHT Inc.® are registered trademarks of THOUGHT Inc.®. PURE POJO™, Dynamic O/R Mapping™, Dynamic Object to Relational Mapping™, Dynamic Universal Querying™ and Dynamic Transparent Persistence™ are pending trademarks of THOUGHT Inc.®. CocoBase® technology is based on US patent #5857197 as well as additional pending patents directed to object navigation, object modeling, querying, caching, etc. All other trademarks are property of their respective company. This publication is provided "as is" without warranty of any kind, either express or implied, including, but not limited to, the implied warranties of merchantability, fitness for a particular purpose, or non-infringement, to also include any and all technical inaccuracies or typographical errors.