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San Francisco, CA. - February 26, 2004
THOUGHT Inc.®,
The Dynamic O/R Mapping™ Company, announces that Endeavour
Software of Australia (http://www.endeavoursoftware.com)
is now an official reseller of CocoBase® Enterprise O/R, the
award winning and market leading Dynamic Object to Relational Mapping™
tool. Endeavour Software is a leading Master Reseller in Australia
that specializes in the distribution, supply and support of software
products and solutions with a focus on automation, optimization
and management of the Enterprise. Combining the "Quick and
Easy" nature of CocoBase® that can cut the cost of database
access development by up to 85% with the strong local presence of
an experienced Master Reseller and Consulting company provides incredible
value to customers.
"THOUGHT
Inc.® is excited to be working together with Endeavour Software
to provide Australian companies our best of breed O/R Mapping tool,
CocoBase®, together with their experience as an industry leading
local Reseller," said Daniel Wilson, Vice President of Sales,
THOUGHT Inc.®
"As a company
focused on supplying organizations with software solutions designed
to improve operational efficiency and reduce costs, we see CocoBase®
as a great fit with our existing product portfolio. By providing
an industry leading solution such as CocoBase® to manage data
in enterprise-level applications for organizations in this region,
is a win-win for all parties" says Grant Gebert, Sales Director,
Endeavour Software.
CocoBase®
is the technological leader for Object to Relational Mapping, shipping
since early 1997. It was the first Java-based O/R Mapping tool and
continues to lead the industry with innovations providing developers
the most full-featured and easy to use tool for persisting data
in Java applications. For companies looking to persist and manage
their data with a simple to use interface that generates high performance
components, CocoBase® provides the solution. Developers can
easily persist the full range of data on the J2EE and J2SE platforms
in just a few clicks without the need to hand-code JDBC, SQL, Java
code, etc.
Proceed now
to download a free copy of CocoBase® at http://www.thoughtinc.com/cber_info_esa.html
PRESS CONTACTS
THOUGHT Inc.®
Dan Wilson, V.P. Sales & Marketing, United States (415)836-9199.
Endeavour Software Pty. Ltd
Steve Smart, Australia +61 9685 7553.
About CocoBase® Enterprise O/R
CocoBase®
Enterprise O/R, Optimized for J2EE and J2SE Customer Success, solves
the Object to Relational impedance mismatch. The mature technological
leader, available since early 1997 and in its' fourth major release,
virtually eliminates the need to hand-code database access for EJB
and Java Applications. This can directly decrease up to 85% of the
cost of database access development for enterprise customers faced
with deploying fine-grained / coarse grained relationships in company
applications.
About THOUGHT Inc.®
THOUGHT Inc.®,
the Dynamic O/R Mapping™ Company, architects of CocoBase®
Enterprise O/R, was formed in 1993, and subsequently revolutionized
object to relational mapping technology with landmark solutions
and industry leadership. THOUGHT Inc.'s® global sales include
customers in the United States, Europe, Asia and India. More information
on THOUGHT Inc. ® can be obtained online at WWW.THOUGHTINC.COM
or by calling, (415) 836-9199.
LEGAL NOTICES
This document is copyrighted and owned solely by THOUGHT Inc.®
2003. CocoBase® and THOUGHT Inc.® are registered trademarks
of THOUGHT Inc.®. Dynamic O/R Mapping™, Dynamic Object
to Relational Mapping™, Dynamic Universal Querying™ and
Dynamic Transparent Persistence™ are pending trademarks of
THOUGHT Inc.®. CocoBase® technology is based on US patent
#5857197 as well as additional pending patents directed to object
navigation, object modeling, querying and caching. All other trademarks
are property of their respective company. This publication is provided
"as is" without warranty of any kind, either express or
implied, including, but not limited to, the implied warranties of
merchantability, fitness for a particular purpose, or non-infringement,
to also include any and all technical inaccuracies or typographical
errors.
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